Happy High

Natural Effects Moodboard

In this theme Happy High, we talk about the fact that a few decades ago, people focused their entire lives on achieving lasting happiness. Today’s generation, however, is in constant pursuit of small happinesses. The long-term commitment to the supreme struggle has given way to continuous self-evaluation: Am I happy? Could things be better?

Every meal now needs to be a feast, every meeting a triumph, every trip unforgettable, and every job fulfilling. The question remains: what will be the long-term effects of this shift? What if countless small pleasures don’t add up to the big happiness we all seek?

In this quest for joy, the use of vibrant colors that bring an instant smile. These bright hues, when combined with softer tones create a harmonious and uplifting color palette.